LifeLinks CLASS Announces New Brand and New Identity

One year after the merger between LifeLinks, Inc. and CLASS, Inc., Incompass Human Services reflects the combined agency’s comprehensive service portfolio that serves the whole person and promotes inclusion in the community.

The crowd at 4 Omni Way looks on as the new brand is officially unveiled in a ceremony on Monday, October 19.

 

CHELMSFORD, MASSACHUSETTS— LifeLinks CLASS, a human services agency serving nearly 800 people with intellectual and developmental disabilities and their families throughout Greater Lowell and Greater Lawrence, announces a new brand and new identity. The agency, an affiliated chapter of The Arc™, will now be known as Incompass Human Services™. As part of the shift, a new logo, tagline, and web domain (www.incompasshs.org) are all being rolled out.

After the merger between LifeLinks, Inc. and CLASS, Inc. was announced on July 1, 2019, establishing a brand that more accurately represented the services and impact of the combined agency was deemed an immediate priority.

“Since the merger was announced, our focus has been bringing together two human services agencies with a combined 111 years of experience in providing critical services and supports to people with intellectual and developmental disabilities,” said Jean Phelps, Chief Executive Officer of Incompass Human Services. “Today’s announcement reflects the culmination of a year-long process to present ourselves as a unified agency – stronger together, with a longstanding tradition of doing whatever it takes to enrich and transform the lives of others.”

The brand was officially unveiled to the Incompass Human Services community in an outdoor ceremony on October 19 at the Chelmsford facility, where Phelps, chairman Tim Allen, and two members of the agency’s day habilitation program held a ceremonial ribbon cutting that revealed the new logo adorning the building at 4 Omni Way.

“Last summer, even after the merger, a lot of people still referred to us as LifeLinks or CLASS and Chelmsford or Lawrence,” said Allen. “But over the course of the year, by focusing on the people and families we serve, we became a cohesive agency with a comprehensive service portfolio that is able to serve the whole person at every stage of their life. Today, we take the next step as Incompass Human Services.”

“Innovating to help the most vulnerable thrive – that’s our brand position,” said Daniel Esdale, Chief Communications and Marketing Officer. “The new brand embodies a ‘care champion’ culture that is defined by the innovation, expertise, and open hearts that have made us a premier provider of lifelong resources for people with disabilities, and their families.”

The Incompass Human Services brand is a complete reinvention of the LifeLinks CLASS identity and visual system that embraces a brand promise to deliver a more personalized, innovative approach to care that best supports the needs of society’s most vulnerable individuals. The new tagline announced in a launch video on incompasshs.org, “with open hearts, we open doors” further speaks to the impact of the work being done throughout Greater Lowell and Greater Lawrence by Incompass Human Services “care champions.”

“The open heart logo and bold color palette differentiate us in the field of human services and evoke the core qualities of the Incompass Human Services care champion,” according to Esdale.

“As we grow and add new services and supports that address the needs of the people we serve across their lives, Incompass Human Services is a brand that will grow with us,” says Phelps. “And I’m thrilled to present the impact of our work under this new brand umbrella.”

 

The staff at Incompass Human Services gather around the new entrance sign at 4 Omni Way.

 

CEO Jean Phelps addresses the crowd at the unveiling ceremony on October 19.

From the CEO: We have a new brand! Now what?

From the CEO: We have a new brand! Now what?

Dear Care Champions,

It’s been quite a month at LifeLinks CLASS Incompass Human Services! (I still say it occasionally out of habit, but so glad to be able to call ourselves Incompass!)

After the brand launch ceremony, I wanted to sit down and share my thoughts while everything was still fresh. As I watched the video again this week, I realized that my main takeaway is this:

YOU are the brand! YOU are the story!
And we need your help to bring this brand to life!

 

 

In hindsight, I’m glad I filmed this when I did given the pace of these past 30 days! Since we’ve launched the brand, we have:

  • Completed our very first virtual CARF Accreditation visit
  • Opened a new group home in Tyngsboro
  • Hired a new controller to manage finance and accounting operations – the incredibly talented Sheila Dunne
  • Promoted one of our most dedicated Care Champions Shawn Nault to a new position overseeing all day program at Incompass Human Services
  • Announced our very first employee referral bonus program
  • Launched the “All Incompassing Minute” podcast
  • Held our annual meeting with the Incompass Board of Directors

And of course, we’re still managing through this COVID-19 pandemic. It’s getting harder and harder to keep up with you all (in a good way)!

I know that the holiday season will be a lot different for all of us this year – for reasons beyond our control. But as you heard on Monday’s podcast, we have a team of Care Champions actively meeting to brainstorm on ways to spread holiday cheer throughout the agency in these uncertain times. I can’t wait to hear what they come up with over these next few weeks!

Keep doing what you’re doing…#ForEachOther!

Sincerely,

 

Disability and Employment: The COVID-19 Reality

Disability and Employment: The COVID-19 Reality

Employment has continued to be a hot topic throughout the pandemic – whether it be layoffs, furloughs, transitioning to remote work, or lack of opportunity. Though mainstream media tends to exclude persons with intellectual and developmental disabilities from their discussions, they too have been hit especially hard by these same challenges. It seems fitting to start this conversation during National Disability Employment Awareness Month (NDEAM).

The U.S. Department of Labor announced that the 2020 theme for NDEAM would be increasing access and opportunity.

“People with disabilities are experienced problem solvers with a proven ability to adapt,” said Office of Disability Employment Policy Deputy Assistant Secretary, Jennifer Sheehy. “Now more than ever, flexibility is important for both workers and employers. NDEAM celebrates the ingenuity people with disabilities bring to America’s workplaces.”

That is where the Incompass Employment Services program comes in. Meet Charlie, who started on the path to employment nearly four years ago. Our specialists helped him find his place in the Hannah Duston family, and the rest is history. Charlie’s favorite part of working is kitchen duty where he is tasked with unloading and loading the dishwasher and delivering food within the healthcare facility. He does his job with pride and his supervisor has nothing but high praise for Charlie.

Unfortunately, for those who live in group home settings, increased COVID-19 protocols have created a barrier to employment. In order to ensure the continued safety of not only the individual but their housemates, many are restricted from returning to work. Using guidance from the Department of Developmental Services, human services agencies and families have made the decision to err on the side of caution to reduce exposure. But that doesn’t make it any less disappointing. Aldrin, our employment specialist, is dedicated to finding suitable employment where individuals can remain safe but fulfilled. Charlie is a shining example of such a possibility.

More than Just Awareness: We Strive for Advocacy, Inclusion and Opportunities

More than Just Awareness: We Strive for Advocacy, Inclusion and Opportunities

Did you know that about one in every 800 babies in the United States is born with Down syndrome?

Eight years ago, Peg Ricardo learned that she was going to be welcoming a sweet baby boy into the world. With a prenatal diagnosis, she knew what she and her family would be up against. What she did not know, however, was that her son would be born prematurely at 33 weeks old. There is nothing that can prepare a mother and her child for a stay in the Neonatal Intensive Care Unit (NICU).

Recalling the moment when she learned that her son would have Down syndrome, Ricardo spoke about how she had initial concerns for her child’s future – just as any mother would. But when he was born prematurely, all of those worries were overshadowed by a new fear. That her son would not survive.

It was in her darkest moments in the NICU, that a calling sparked within Ricardo. With intensive, round-the-clock care, she was able to take her baby boy home. A debt she felt could never be repaid, but that didn’t mean she wasn’t going to try. Just when you think being a super mom to two young boys and a Family Support Specialist at Incompass Human Services isn’t enough – she proved us wrong! Ricardo is also a coordinator for the Southern New England division at Project Sweet Peas, “a national non-profit that provides support to families of premature or sick infants and to those who have been affected by pregnancy and infant loss.”

You can find Ricardo delivering the hats that her mother hand knits, care packages, and holiday gifts to families that have children in the NICU. Anything to put a smile on their face. And you know the Massachusetts Down Syndrome Congress makes the delivery list too!

Our hope in sharing this story is to show that a Down syndrome diagnosis isn’t a be-all-end-all. That living a full, meaningful life isn’t far-fetched. Rather, it is tangible and right at the tips of our fingers. In the spirit of Down Syndrome Awareness month, we strive for more than just awareness. We strive for advocacy, inclusion, and opportunities. Every single day of the year.

 

Ricardo making deliveries for Project Sweet Peas with her little helpers! 

 

This photo speaks for itself…he rocked the NICU!!

We are Incompass Human Services

We are Incompass Human Services

We are so thrilled to finally share our secret! Monday, October 19 was the official launch and unveiling at our main location in Chelmsford. We are overwhelmed by the love we’ve received from our Care Champions, the folks we are honored to support, and their families. Let’s not forget our incredible community partners! The LifeLinks CLASS community has embraced Incompass, and for that, we are very grateful.

Monday’s unveiling ceremony wasn’t the only thing we have up our sleeves (come on you know us better than that). There are lots of exciting projects in the queue, so stick with us and we promise that you won’t be disappointed!